Big Truck Beer
Tagline, Packaging, Illustration
ABOUT THE APPROACH
The Big Truck name and icon promotes the idea of adventure and going past the unknown. It means living big, putting in the work, and doing things the right way even if it means its harder. From growing their own hops, building their own farm brewery, and custom mod trucks, Big Truck embraces the mindset of hard work and the outdoor life style. Go ahead. HOP IN.