Glen-Gery

Brand Platform, Print, Web, Video

ABOUT THE APPROACH

Glen-Gery was a brick manufacturer. Today, they are the leading premium brick brand in North America for architects. It all started with a modern brand reinvention of their voice and tone carried through to their product materials and advertising. After recognition from industry publications like Archtiectural Record, we used the platform to overhaul the structure and design of the entire website. From there, it was about branding a whole new customer experience in a new physical retail experience for design studios. Finally, an interactive design channel was created to promote architects that were using our products in exceptional groundbreaking ways helping to redefine what brick is and will be from today and well into the future.