Walmart Spark Kiosk
Art Direction, UI, UX, Animation
ABOUT THE APPROACH
This is Spark. The new in-store interactive guide to everything Walmart. Spark was designed to provide unprecedented way-finding capabilities at the touch of a finger to ease the shopper’s in-store experience and influence purchase decisions. With over 30 minutes of curated content powered by interactive gaming and facial mapping technology, users can interact with brands instore like never before. Need new recipes? We got them here. Don’t know where the ingredients are? No problem, our interactive map can bread crumb you to the bread crumbs. With deep AI learning, we can move far beyond clicks. Mood splits, demographics, and watches per play are just the beginning.